About IT Love Letters
Content that earns trust, opens doors, and grows your business.
You know your work delivers real value. But if your message isn’t landing, your audience won’t see it and your proposals may never get the chance they deserve.
At IT Love Letters, we help MSPs, SaaS startups, and IT consultants turn technical expertise into clear, consistent, and compelling content. Our newsletters and content strategies are designed to do more than inform. They build trust, nurture relationships, and quietly drive the kind of growth that matters: inbound leads, accepted proposals, and long-term client loyalty.
Why We Exist
We started this studio because we kept seeing the same thing:
Brilliant tech teams doing meaningful work but struggling to communicate it.
Their emails weren’t being opened. Their newsletters felt generic. Their proposals were solid, but lacked the trust-building foundation that makes a “yes” easier.
We believe content should do more than fill inboxes. It should open doors.
What We Do
We’re not a content factory. We’re a strategic partner for tech teams who want to communicate with clarity and purpose.
We help you:
- Share your expertise in a way that feels natural and confident
- Stay visible between sales conversations
- Build trust that leads to inbound interest and accepted proposals
- Turn content into a quiet, consistent engine for growth

What Makes Us Different
We call them IT Love Letters because the best content doesn’t just explain it connects. It shows you care. It reflects your values. And it makes your audience feel like they already know you before the first call.
Our Approach:
- Warmth over pressure – We don’t believe in hard selling or urgency hacks.
- Connection over clicks – We care more about resonance than vanity metrics.
- Clarity over clutter – No fluff, no jargon. Just content that gets to the heart.
What Makes a Great Fit
We work best with tech teams who:

Want to build long-term trust, not just short-term clicks

Care about how they show up in their clients’ inboxes

Value thoughtful storytelling over aggressive marketing

Are ready to turn communication into a competitive edge
Who’s Behind the IT Love Letters?
Hi, I’m Naftali. I started IT Love Letters because I kept seeing tech teams with brilliant offers struggle to share them.
They were doing meaningful work but their emails weren’t being opened, their newsletters felt flat, and their voice didn’t match their values.
So I created a space where IT can meet empathy, and where content becomes a tool for connection, not just conversion.

Want to Work Together?

You don’t need a full-time content team. You just need the right words, at the right time.
Let’s make content that feels like a conversation not a sales pitch.
Featured Blog
Explore tips, strategies, and real stories from MSPs, SaaS teams, and IT consultants growing with content.
How to Turn IT Expertise into Demand-Driving Content
You know your tech, but can you talk about it in a way that makes people say “I need this”? If you’re an MSP or SaaS founder who wants to stop cold outreach and start real conversations, this guide is for you. Learn how to share your knowledge in a clear, honest way that builds trust and gets the right people to notice you.
What Makes a Tech Newsletter Actually Work? (Hint: It’s Not Just the Tech)
A successful tech newsletter is a balance of storytelling, strategy, and a clear purpose. It’s what turns casual readers into loyal clients. Here’s how that happens and how we can help.